What is VitaCherry™?

• VitaCherry™ is a line of highly concentrated,  standardized cherry powders from the company.
• VitaCherry™  provides a simple yet effective way to deliver the wonderful properties of the cherry, especially with its substantial amount of anthocyanins.
• VitaCherry™  is the obvious choice for quality cherry products.

Structural Function Claims

• Promotes healthy levels of oxLDL cholesterol.
• Promotes cardiovascular health.
• Supports healthy glucose management.
• Supports healthy inflammatory response.
• Supports joint flexibility and health.
• Promotes healthy brain function.

The Choice for High Anthocyanins

• The deep red color of the cherry results from powerful flavonoid antioxidants called anthocyanins.
• Studies of cherries have suggested that anthocyanins promote healthy responses to inflammatory conditions and cellular proliferation.
• Anthocyanins are believed to help protect the body against the damaging effects of free radicals and chronic diseases associated with the aging process.

The Choice for COX-1 and COX-2 Inhibition

• Cherries have been studied for their ability to inhibit the enzyme, cyclooxygenase (Cox).
• Cox-1 is associated with the creation of postaglandins that send basic messages throughout the body.
• Cox-2 is only found in certain cells and functions as a messenger for pain and inflammatory signals.
• Specific anthocyanins are able to block Cox-1 and Cox-2 respectively.
• Study results have indicated that Cox inhibition may slow the build-up of plaque in blood vessels.

The Choice for Healthy Joints

• A daily dose of cherries could help the body respond in a healthy manner to inflammatory conditions associated with arthritis.
• Research has also reported the benefits of cherries in association with treatment of gout.
• The flavonoid compounds in cherries have been known to lower serum uric acid levels, a known contributor to the development of gout.

The Choice for Glucose Management

• Science has suggested that anthocyanins could also be associated with reduced risk Type-2 diabetes.
• Animal cells treated with anthocyanins from tart cherries increased insulin production up to fifty percent compared to unexposed cells.
• This same study determined that, compared to other types of fruit, cherries seem to provide one of the highest concentrations of anthocyanins based on serving size.

Product Opportunities

• Nutritional Supplements
• Nutritional and meal replacement bars
• Healthy weight management procedures
• Sports and energy applications
• Healthy glucose management
• Gout application
• Flex Formula
• Healthy aging applications